Bord Bia Bloom Stand Checklist: Your Blueprint for Festival Success

Bord Bia Bloom fills a 70-acre site in the Phoenix Park over the June bank holiday weekend, so exhibitors should start planning early. This checklist covers stand booking, printed display, equipment, set-up access and pulling visitors in, with every edition detail checked against the official Bloom site.

When and where is the next Bord Bia Bloom show?

Summary: Bord Bia Bloom 2027, the festival's 21st year, runs from Thursday 3 June to Monday 7 June 2027 in the Phoenix Park, Dublin, across the June bank holiday weekend (Bord Bia Bloom).

Detail Position for 2027
Dates Thursday 3 June to Monday 7 June 2027
Venue 70-acre site, Phoenix Park, Dublin
Visitor opening hours Check the official Bloom site before printing any times
Exhibitor access hours Ask the Bloom team for the exhibitor information

Confirm 2027 opening times on the official site before they go on printed signage, and never carry over an old timetable. Ask the Bloom team for the exhibitor information, including set-up and access times, before ordering graphics. Bloom is a gardening, food and lifestyle festival, with show gardens, Irish food and drink, retail exhibitors, craft and design, and a steady sustainable living thread running through it. Over 90,000 visitors came through in 2026 (Bord Bia).

How do I apply for a Bord Bia Bloom stand?

Summary: applications go directly to the Bloom team, and the route depends on what you sell (ways to take part).

Type of space How to apply
Indoor and outdoor retail stands Contact the Retail Sales Manager, [email protected] or +353 1 295 8181 (exhibit at Bloom)
Food Village Email [email protected]; the 2026 round has closed, so watch for 2027 (Food Village)
Outdoor catering and food trucks Email [email protected] (outdoor catering)
Show gardens and sponsorship Through the participate section of the official site

Applying is not the same as being accepted. Show the Bloom team what your stand will look like and why it fits the audience. 2027 fees and deadlines are not published yet. Ask for the current rate card and confirm what sits outside it, typically VAT, electricity, furniture, flooring and insurance. Then cost the whole job: stand hire, print and display, staffing, travel and accommodation, stock, samples and card payment fees.

What should be on my Bord Bia Bloom stand checklist?

Summary: work through booking and compliance first, then equipment, then the customer-facing detail. Our general exhibition checklist covers the shared basics; the items below are the ones a five-day outdoor show in the Phoenix Park adds.

  • Booking confirmed in writing, with stand number, dimensions and category
  • Public liability insurance covering the full show period, plus any indemnity wording the organisers require
  • Risk assessment, method statement and stand drawings submitted by the organiser's deadline
  • Staffing rota with breaks, plus stock levels and a restock run planned for the bank holiday Monday
  • Equipment: tables, seating, shelving, lighting, organiser-approved extension leads, cable covers, chargers, card terminal, cash float, bins, cleaning kit and lockable storage
  • Customer-facing: visible prices, product information, samples, offer details, QR codes and a lead capture form or sign-up sheet
  • Staff kit: branded clothing, comfortable footwear, water, food and a one-line opening question for passers-by
  • Weather cover for grass, wind and sun, and the organiser's rules on structures, food sampling and electrical equipment

Which printed materials should I order for my stand?

Summary: a focused display pack beats clutter. Order once the stand dimensions and placement rules are confirmed, and leave time for proofing, production and delivery.

Item What it does
Pull-up banners Long-range recognition inside a marquee or shelter; quick to set up and reusable
Outdoor banners Weatherproof frontage that holds its colour through a June shower
Printed tablecloths and runners Turns a bare trestle table into finished, branded product display
Printed boards and pavement signs Prices, product detail and wayfinding towards a stand off the main path

Bloom's audience notices materials, so our eco-friendly range, including PVC-free options, sits well alongside Irish food, craft and horticulture brands.

What facilities, power and set-up access will my stand have?

Summary: assume nothing is included. Check the exhibitor manual or booking pack for exactly what comes with your space.

  • Confirm in writing whether shell scheme, furniture, flooring, lighting, Wi-Fi, water, storage and power are supplied or charged separately
  • Count the sockets you actually need, check total wattage and any appliance testing rules, and order refrigeration, cooking equipment, screens or illuminated signage well in advance
  • Use the organiser's confirmed build-up and breakdown windows once released, never the visitor opening hours
  • Sort vehicle passes, unloading point, parking, contractor access and delivery labelling before travel day
  • Plan to stay open until the show closes on the Monday, and check the organiser's rules on dismantling

How can I make my Bloom stand easier to notice?

Summary: one clear message, readable from the aisle, beats five competing ones. Get the headline and the sightlines right, then let the team do the rest.

  • Put your name and offer above furniture and crowd height, not behind a table
  • Movement catches the eye: feather flags at the edges of your pitch work from across a crowded path
  • A branded gazebo earns its cost twice over in the Phoenix Park, as shelter and as a three-dimensional sign
  • Keep the front open and run a demonstration, tasting or hands-on element where permitted
  • Vary heights: low pavement signs, mid-height counters, elevated banners
  • Staff at the front, phones away, greeting people naturally, with samples and literature topped up all day

Frequently asked questions about exhibiting at Bloom

What artwork sizes and deadlines apply to stand signage?

Sizes depend on the stand you have booked and the product you choose, so get the organiser's stand specification first. Send it to us with your artwork and we will confirm the finished size, bleed, safe area, colour mode, resolution and the latest date we can take files for delivery before build-up.

Is exhibiting at Bord Bia Bloom worthwhile for a small Irish business?

It depends on fit rather than footfall alone. Bloom suits food and drink, garden, craft and sustainable living brands with margin, stock and staff to cover five days. If your goals include sampling, brand awareness and conversations with retailers or buyers, the value often sits well beyond till receipts. If you cannot resource the full weekend, a smaller show is the better call.

Where can I find the current Bloom exhibitors and show information?

Check the official Bloom website for the latest show information as the event approaches. For anything not yet online, including 2027 fees and deadlines, contact the Bloom team directly (Bord Bia Bloom contact).

What is a Bord Bia Bloom checklist?

It is a practical list covering the three phases of the show: pre-show booking, insurance, print and stock; on-site equipment, staffing, safety and lead capture; and post-show follow-up on the contacts you gathered.

What should I do next to get your Bloom stand ready?

Summary: confirm the specification, then give production real time.

  1. Confirm your stand size, placement rules and organiser deadlines with the Bloom team
  2. Send us the specification and your artwork for a proof
  3. Approve the proof and set a delivery date ahead of build-up

Browse the display and outdoor print ranges linked above, or contact us for a quote and we will plan a coordinated print pack for your stand.